JinHo Bae, naglatag ng opinyon sa “Pinoy Baiting” at isyu ng exploitation content online
- JinHo Bae shared insights on the controversial issue of “Pinoy Baiting” during an interview
- He acknowledged that some foreign creators may intentionally tailor content for Filipino audiences
- The content creator strongly criticized “poverty p*rn” and its exploitation of vulnerable communities
- He emphasized the importance of consent and urged viewers to be more discerning online
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South Korean content creator JinHo Bae has opened up about his long-standing life in the Philippines and his perspective on controversial issues surrounding foreign creators in digital media.

Source: Instagram
Having lived in the country for 24 years since moving at the age of seven, JinHo has built a career that blends Korean and Filipino culture. Over time, he has also become familiar with online discussions questioning the authenticity of foreign creators producing content about the Philippines.
In an interview with Hot Takes, JinHo addressed the issue of “Pinoy Baiting,” a term used to describe content created specifically to attract Filipino audiences.
“All my answers cannot represent all creators or all Koreans but based on my opinion, I wouldn’t say it is one hundred percent false. Meron din talagang [Pinoy Bait],” he said.
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He admitted that accusations of “Pinoy Baiting” are something he has personally encountered as a creator who frequently features both Filipino and Korean experiences.
“Pag ako sinasabihan nila ng Pinoy Baiting, sinasabi ko ‘Jusko para lang mang-bait tumira ako dito ng 24 years? Grabe naman ang plano ko?’ Seven years old pa lang [iniisip ko nang] i-Pinoy bait ‘tong bansa na ‘to? Sasakupin ko ‘tong bansa na ‘to? Ano ‘yun? Diba parang OA naman ‘yan.”
He added that while he once felt the need to defend himself, public perception has shifted over time.
“Before, I had to defend myself. During my early content creation days, kailangan ko pa ipaliwanag. Pero ngayon, pinagtatanggol na ako ng mga Pinoy. I’m very happy with that,” he said.
JinHo also recognized how audience engagement and analytics influence content creation, but stressed that this does not automatically imply dishonesty among creators.
However, he drew a strong line when discussing what he referred to as “Poverty P*rn,” which he described as the exploitation of impoverished communities for online content.
“Pero naiinis din kasi ako minsan sa – I don’t know if you guys would agree – diba meron tayong tinatawag na ‘Poverty P*rn’.”
“Dun ako nao-offend kapag ‘yung creator na yun [ay] always showing that side of the Philippines.”
He further raised concerns about consent and the treatment of vulnerable communities in content creation.
“Were they asked for proper consent? Ayoko nung prenotion na ‘Since mahirap yung pupuntahan natin, basta bigyan mo ng five-hundred [pesos] a-agree yang mga yan’ Yun yung mindset na ayoko that is inside some foreigners’ brain.”
“Yun yung tinatawag ko na Pinoy Bait. I hate it. Whether anong society class, always be polite [and] always ask for consent.”
He emphasized that money should never be used as a justification for exploiting dignity.
“Throwing a couple of papers (money) won’t buy them. Yun yung ignorance na ayoko.”
JinHo ended by reminding viewers that responsibility also lies with audiences to critically evaluate the content they consume online.
“I guess nasa mata niyo na po yan. Ifi-filter out niyo na lang po kung sino ang totoo sa hindi,” he said.
JinHo Bae is a South Korean content creator, singer, and television personality who has built a prominent career bridging Korean and Filipino culture after moving to the Philippines at a young age. Boasting over a million subscribers on YouTube, he is widely recognized for his viral OPM (Original Pilipino Music) song covers and his appearances on popular Philippine television programs.
In another report, Sandara “Dara” Park has returned to the Philippines for a short vacation with friends, sharing her arrival on social media with the simple caption, “I’m home.” The K-pop star, who has maintained strong ties with her Filipino roots despite her international success, once again drew attention for her visit. Her trip also comes after she recently addressed circulating allegations involving former 2NE1 member Park Bom.
Meanwhile, Chanty Videla opened up about the current status of her K-pop group Lapillus, revealing that the group is currently inactive and in a “stagnant” phase. She explained that the members have been focusing on their individual projects while awaiting further direction from their company. Despite the uncertainty, Chanty expressed hope that any future developments will ultimately be positive for everyone involved. Her statement prompted concern among fans regarding the group’s future activities.
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