SM Legazpi, nakisakay sa viral na “Sharmaine” at may dagdag pang pasabog

• A supermarket inside a mall in Legazpi City joined the viral “Sharmaine” trend by labeling oranges with the now-famous name
• The mall’s social media post humorously claimed the name had been “certified and notarized"
• Content creator Baett reacted to the post and jokingly questioned whether a lawyer was involved
• Netizens enjoyed the marketing stunt, with many praising the supermarket for quickly riding the viral trend

A supermarket inside SM Legazpi has caught the attention of social media users after creatively joining the viral “Sharmaine” trend that originated from content creator Baett’s online skit.

The supermarket's playful marketing move was featured on the official Facebook page of the mall, where oranges were displayed with a special label inspired by the now-famous character name “Sharmaine.”

Along with photos of the fruit display, the mall posted the caption,

“Certified and notarized: Sharmaine at your most loved mall, SM City Legazpi.”

The joke did not end there. In a follow-up comment, the mall shared another humorous post suggesting that the name “Sharmaine” had already been notarized and even tagged Baett in the process.

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“Eto na, kami na nag pa notarize para sayo. PM ka na lang, bigay namin hard copy BAETT,” the mall wrote.

The post eventually reached Baett, who joined the fun by leaving a comment of his own.

“Ay teka lang! May abogado na ba yan? Baka wala ha hindi magandang biro yan!” he said.

The exchange quickly gained attention from netizens, who flooded the comment section with reactions and jokes.

Some users asked, “napanotaryo na po ba?”

Others echoed the joke by writing, “napanotaryo na hahahaha.”

Several commenters also praised the supermarket for acting quickly on the viral trend.

“Grabe ang bilis ng SM hahaha,” one netizen commented.

Another user jokingly suggested that Baett could benefit from the unexpected exposure.

“grabe, SM na yan oh, beke nemen puwedeng kuning endorsement hahaha.”

The “Sharmaine” trend traces its roots to one of Baett’s comedy skits featuring an orange complaining about its name. In the video, the orange expresses frustration over being called simply “Orange,” while pointing out that other fruits seem to have more distinctive identities.

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“Naiinis naman ako teh kasi parang hindi ako pinag-isipan. Diba ikaw ang pangalan mo ay ‘Mango.’ pero dilaw ka naman. Oh diba parang obvious naman sa akin ‘Orange.’ Wala na bang iba?” the orange says in the skit.

When asked by a mango what name it would prefer, the orange immediately responds with an unexpected choice.

“Sharmaine.”

BAET is a Filipino TikTok content creator widely recognized for viral comedic skits that give hilarious personas to everyday fruits and objects. The viral "Sharmaine" trend originated from his skit where a frustrated orange rants about being lazily named after its own color, hilariously declaring that its chosen, more creative name is "Sharmaine."

In another report, content creator Fonz opened up about the almost three years he spent as a member of Kris Aquino’s production team. He shared that his connection with the television personality began after one of his Facebook skits went viral and caught her attention. Fonz also remembered a funny incident during a vlog shoot when Kris made a remark about his makeup.

Meanwhile, Fonz reflected on how a missed chance to work in Singapore unexpectedly led him to a life-changing opportunity. He revealed that he was facing financial difficulties at the time before a viral skit about Kris Aquino transformed his circumstances. After seeing the viral meme, Kris personally reached out to him through a message and later offered him a position on her team.

Source: KAMI.com.gh