The veteran talent manager and movie scribe Alfie Lorenzo died at the age of 78.
One of his closest friend, Lolit Solis confirmed this news in an interview.
According to the interview, he suffered a heart attack.
He was rushed to San Juan De Dios, (a hospital near Solaire where the incident happened) but he was not revived.
He discovered many celebrities and was one of the original publicists of Regal Entertainment.
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